Software that runsserious operations.
Genuine Soft is an enterprise software and cloud engineering consultancy in Doha — trusted inside some of the region's largest banks, plants, and destinations.
- AWS & Microsoft Azure partners
- Based in Doha, Qatar
- Eleven enterprise service lines
Already inside the operations that matter
Enterprise engagements across banking, energy, insurance, cement, and destination-scale real estate.
- CityStarsRetail & real estate
- AAIBBanking
- ExxonMobilOil & gas
- Arabian CementBuilding materials
- GemmaConsumer goods
- ACEInsurance
- HayahInsurance
- BIMSEnterprise systems
- BMSEnterprise systems
Eleven disciplines.
One accountable partner.
From the first architecture workshop to day-two operations, every engagement is delivered by one team that answers for the whole system.
Cloud & reliability
Cloud Solutions
Migration, architecture, and cost control on AWS and Azure — pay for what you use, never for what you guessed.
DevOps
Build, test, deploy, monitor: delivery pipelines that ship with speed and audit-ready control.
Disaster Recovery
Failover that is rehearsed, not hoped for — against outage, human error, and ransomware.
Digital Transformation
Disparate systems integrated into one streamlined, observable operation.
Enterprise systems
Business Automation & RPA
Your workflows mapped, modeled, and run by intelligent web-based systems.
CAFM / CMMS
Every asset, spare part, and maintenance task tracked to its exact location and status.
Enterprise Content Management
Documents and content governed, searchable, and actually working for your teams.
Virtual Reality
Tailored VR production for training, marketing, and operational walkthroughs.
People & experience
UX / UI Design
Interfaces your staff and customers navigate without a manual.
Marketing & Branding
A full-rounded strategy that brings the brand to light — identity to campaign.
IT Resources Outsourcing
A deep, vetted ITO / BPO talent pool, embedded in your team at Gulf pace.

Anyone can ship it.
We keep it running.
Migration is the easy part. The work that earns an enterprise's trust is what happens at 03:00 on a Friday — monitoring, failover, and a team that answers.
See the work, not just the words.
Walkthroughs of live engagements — the dashboards, pipelines, and maintenance systems our clients run every day.
Media slots — awaiting client assets
Built on platforms your auditors already trust.
Partner-level access to the cloud and maintenance ecosystems behind the eleven service lines — with solutions architects certified on them.
- Amazon Web ServicesCloud platform
- Microsoft AzureCloud platform
- OpenTextEnterprise content
- Esri ArcGISGeospatial (RC GIS)
- openMAINTCAFM
- FiixCMMS
- MaintainXMaintenance
- UpKeepCMMS
- Platform VRImmersive
- AptechTraining
On the ground in Doha.
Consultations, architecture workshops, and enterprise support run from our Doha base — one accountable team, in your timezone, a call away from your site.
- Working week
- Sunday to Thursday
- Timezone
- GMT+3 — Doha
- On-site
- Workshops and support across Qatar and the Gulf

How an engagement runs.
Three stages. One team accountable from the workshop through day-two operations — no handoff into a black box.
- 01
Consult
An architecture workshop against your real constraints — systems, compliance, and budget on the table, a scoped plan at the end.
- 02
Architect & build
Certified architects design on AWS or Azure; sprints ship with full visibility into progress, cost, and risk.
- 03
Operate
Enterprise support after go-live — monitored, maintained, and handed over on your terms or run as a managed service.
Tell us what needs
to run better.
A cloud bill that stopped making sense, a plant drowning in paper work orders, a system nobody dares to touch — start the conversation and we'll bring the architecture workshop to you.
Prefer to talk? +974 5009 0840 — Doha, Sunday to Thursday.